Full site relaunch and Meta paid acquisition — 2.4x ROAS, 68% lift in AOV.
Dashboard redesign that cut onboarding drop-off by 41%.
End-to-end mobile fitness app — from user research to launch.
Editorial website, SEO strategy and content system — 3.1x organic traffic in 6 months.
Digital magazine with a subscription funnel — 12k subscribers in first quarter.
Content-first blog with a novel typography system and reading UX.
